From Global Classrooms to Global Clients
In a world where almost every business is “online,” the real difference is no longer whether you have a website—it’s whether your website builds trust quickly, loads fast on mobile, and guides visitors toward action.
That’s the space Ray Creations operates in: building custom, conversion-focused WordPress websites and fixing underperforming sites—especially those struggling with speed and Core Web Vitals.
Founded by Amrit Ray, Ray Creations is now a remote-first, boutique web design and development studio serving clients across India and overseas, with a sharp focus on personalized outcomes over “high volume” work.
A Founder Story That’s More Than a Bio
Amrit Ray’s journey is shaped by international exposure and a mix of business and technology education.
He completed part of his schooling in India (including St. Martin Diocesan School, Delhi Cantonment) and part at St. George’s British International School, Rome. He later earned a B.Com from Delhi University, and also studied Computer Science at the University of Durban-Westville in Durban, South Africa.
That combination—commerce plus computer science—ultimately became a practical advantage: websites shouldn’t be approached as “design projects” or “coding tasks.” They should be built and improved as business assets.
After returning to India, Amrit briefly worked in the customer service industry. While it strengthened his communication skills and understanding of client expectations, he quickly realized it wasn’t the path he wanted long-term. He had a clear desire to build something of his own—and the web was the most natural intersection of skill, interest, and opportunity.
How Ray Creations Started (and What It Became)
Ray Creations was founded in 2004, starting from an office in Dwarka, New Delhi, at a time when many businesses still treated websites as a “digital brochure.” Early projects often came through overseas clients who wanted strong execution at a competitive cost—without sacrificing professionalism.
Over the years, the studio evolved from simply “building websites” into a more complete offering:
- Websites designed to communicate value clearly
- Development built for speed, usability, and scalability
- Long-term support so clients aren’t stuck after launch
Today, Ray Creations operates primarily from Noida and Ghaziabad, with a remote-first approach and clients across a wide range of industries.
Boutique by Choice: A 4-Person Core Team Focused on Quality
Ray Creations runs with a small core team of four, intentionally.
The studio’s focus has never been on volume or churning out as many sites as possible. Instead, it prioritizes personalized strategy, tailored design, careful builds, and long-term client relationships—the things that are hard to deliver when a company tries to scale too fast.
As Amrit puts it:
We’ve never wanted to join the rat race of doing what everyone else does. Our goal is simple: deliver deeply personalized work for clients, while creating a modern, comfortable way of working for our team—so quality stays consistently high. We choose our clients carefully, and when we commit, we give them our best.”
Industries Served: From Local Businesses to Global Brands
Ray Creations has designed and developed websites for a wide mix of industries, including:
- Corporate and professional services
- Industrial and manufacturing
- Healthcare and medical businesses
- Local service businesses
- Travel and hospitality
- Lawyers and legal services
- And more
This variety has built a repeatable strength: understanding what different audiences need to see before they trust a business—then structuring the site to match those expectations.
The Shift That Accelerated Everything: Remote Work During COVID
Like most businesses, the COVID era brought uncertainty. Ray Creations anticipated a sharp slowdown.
Instead, something unexpected happened: demand surged. Businesses that previously postponed website upgrades suddenly needed better websites, clearer messaging, improved performance, and stronger online trust.
During this period, Ray Creations transitioned away from a traditional office setup and embraced a distributed, remote-first workflow—powered by collaboration tools, structured communication, and documented processes. The change also removed hours of daily commuting, freeing up time and energy for focused work.
The result wasn’t just operational convenience—it was a more sustainable way of delivering consistent quality over time.
Why Clients Reach Out Today: Speed, Core Web Vitals, and “Fix My Website”
In recent times, Ray Creations has seen a growing wave of clients reaching out with one urgent problem:
Their websites are slow—and it’s costing them.
Many of these sites look decent visually, but under the hood they suffer from bloated plugins, heavy assets, poorly optimized themes, and weak performance practices. That often leads to:
- Higher bounce rates (people leave quickly)
- Lower trust (slow sites feel unreliable)
- Reduced enquiry rates
- Difficulty ranking well in search results
Ray Creations has helped multiple businesses significantly improve site speed and Core Web Vitals, often unlocking better user experience and stronger conversion potential simply by removing friction.
What Ray Creations Actually Delivers
Ray Creations typically helps clients with:
- Custom WordPress website design & development
- Website redesigns and revamps
- WooCommerce / eCommerce builds
- Performance optimization (speed and Core Web Vitals improvements)
- Website maintenance, updates, backups, and ongoing support
- On-page SEO-friendly structure and foundations (so the site can grow in visibility over time)
This approach is especially valuable for businesses that want a long-term partner, not a one-time vendor.
Ray Creations India: A Global Delivery Advantage for Agencies and Businesses
Alongside RayCreations.net, the group also operates RayCreationsIndia.com—a dedicated presence for businesses and agencies looking to work with a capable India-based team for web design and development.
For many overseas agencies, this model works because it offers:
- Consistent delivery support without hiring locally
- A reliable team rather than a rotating set of freelancers
- Long-term collaboration, maintenance, and iterative improvements
In simple terms: Ray Creations positions itself as a quality-first studio, and Ray Creations India supports clients who want to leverage India’s delivery advantage while still expecting dependable communication and results.
Looking Ahead: A More Sustainable Way to Build Better Websites
The next era of web isn’t about flashy design trends. It’s about clarity, speed, trust, and consistency—supported by teams that can deliver quality without burning out.
Ray Creations is leaning into exactly that: a boutique, remote-first model focused on personalized service, strong outcomes, and long-term client success.
To learn more:
- Ray Creations: net
- Ray Creations India: com
