The Power of Storytelling in Digital PR: How Brand Maker RD is Helping Brands Connect with Audiences
In today's fast-paced digital landscape, where attention spans are shorter than ever, storytelling has emerged as a powerful tool in the world of digital public relations (PR). Brands are realizing that crafting compelling narratives and sharing impactful stories can captivate audiences, evoke emotions, and build lasting connections. One such...
By :-Prof. Siva Sankar Yellampalli, Director Admissions and Dr.Srabani Basu- Associate Professor , SRM University -AP ( Amaravati)Ever find yourself caught in a Sisyphean cycle at work, endlessly pushing the same boulder uphill, only to have it roll down back down?Youknow thedrill. Amissedtargethere,anemployee jumping shipthere, a chorus of angry...
The government has suggested a 30 per cent tax on the transfer of any virtual digital asset. The finance minister said today in Budget 2022 that no deductions other than acquisition costs will be allowed, and no transaction losses will be carried forward. And, the second big move is...
As the Founder and Chairperson of GVK Group which operates in the energy sector, Dr GVK Reddy offers crucial insights into the industry’s present position and future path.
With the launch of FAME India (Faster Adoption and Manufacturing of Hybrid and Electric vehicle) scheme in 2015, the Union Government signaled...
Chandigarh, , June 02, 2026 — In a move set to radically transform the Union Territory’s commercial landscape, the proposed amendments to Chandigarh’s Master Plan 2031 regarding the subdivision of large industrial plots have emerged as a critical macroeconomic catalyst for the region. The policy initiative, which allows for...
The Union Budget 2022 is certainly growth-oriented & futuristic as it covers different facets of technology and embraces digital adoption widely. Whether it is the introduction of a New Digital Rupee or Central Bank Digital Currency (CBDC), legitimizing private cryptocurrencies & NFT (with 30% tax imposition on virtual assets), Digital...
By - Dr. Kammula Sunil KumarAssistant Professor, CSE Department, SRM University -AP ( Amaravati)UPI payment is usually pictured the same way: a smartphone, a QR code, an internet connection, and a tap. That picture leaves out a large part of the country. India still has an estimated 400 million...
In an exclusive interaction, Vishal Shah, Co-Founder and CEO of Synersoft Technologies Pvt. Ltd., sheds light on the evolving cybersecurity landscape for small and medium enterprises (SMEs). With cyber threats on the rise and compliance requirements tightening, SMEs often struggle to secure their digital assets effectively. Shah discusses how...
Environmental protection has emerged as one of the most pressing constitutional, legal, and governance challenges of the twenty-first century. While industrialisation, urbanisation, infrastructure expansion, and economic development have significantly contributed to India's growth story, these advancements have often come at a considerable environmental cost. Deforestation, industrial pollution, depletion of...
Is gender diversity still a dream in boardrooms? Partho Dasgupta talks about the long road ahead for gender inclusion in corporates.Is India falling behind in the gender diversity aspect? Partho Dasgupta BARC Ex-CEO shares what exactly India needs to overcome this hurdle India and Presently Managing Partner, Thoth Advisors.The...











